Shopify + Emily Carr University

Future Devices of Experiential Commerce

Overview

Immersive shopping easy as 1, 2, 3D.

      Research Partnerships
      Emerging Tech
      Phygital Spaces

    3D Scanning applications have made asset creation (a traditionally expensive and time consuming process) accessible to anyone with a mobile device. Shopify’s 3D Department approached us to research the viability of this technology for their millions of merchants, in order to get more 3D representations products into Shopify ecommerce stores.

    Our Role

    We partnered with the Material Matters lab at Emily Carr University, alongside the London College of Fashion, to lead a team of students through this viability study. Over nine months, we workshopped hundreds of scanning experiments to form data-driven insights that we delivered to Shopify’s 3D department. At this time, we cannot disclose any other details.

    Strategic Insight

    Strategic Report

    User Journeys

    Facilitation

    Workshops

    Hardware

    3D Scanning

    In 2020, going 3D is the most effective visual strategy to give your online business an edge.

    Sahil Gupta,
    Shopify

    We’re entering into this phase where we get to experience these products, on our face, in our home, in our environment, on our body, in these ways that actually bring us kind of full circle back to the experience we used to have when we would go visit stores in person.

    Russ Maschmeyer,
    Shopify

    If you can dream it, you can sell it withShopify.

    Check back soon for more on this case study!

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